Stella Blue Coffee

Transformed Stella Blue Coffee from a conceptual idea to a fully operational Direct-to-Consumer (DTC) and Amazon brand.

Achieved remarkable success by surpassing year sales goals within the initial three months of Stella Blue Coffee's launch.

Brand launch success

Brand Identity

Stella Blue Coffee brand guidelines for logo

Defining Illustration Style

Saturday's with Stella Stella Blue Coffee illustration
Stella Blue Coffee email example showing illustration style

Email Campaigns

Stella Blue Coffee email example showing illustration style
Stella Blue Coffee merch and apparel line

Amazon + Merch

Stella Blue Coffee UGC featuring single serve pods and a dog

Social Media Strategy+ UGC

Stella Blue Coffee UGC featuring single 2 bags of coffee and a dog

Influencer Collabs

Stella Blue Coffee and Karlee's Kupcakes Collab image of a blue cake with coffee beans and bags
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